Learn how to perfect the most important performances of your life with Misty Megia. Explore how to bring public speaking to the forefront of your accounting practice and it doesn't have to be main-stage events, but even just the performance for a sales call.
The new tax law is upon us and the Tax Cuts and Jobs Act will have a significant impact on your clients. Get in the know on the TCJA on episode 154 of the GMAP Podcast.
On this "best of" episode, get fantastic tips on how to create video content to help your clients. Seth David joins us for Episode 153 of the Grow My Accounting Practice Podcast!
You've heard countless times that you must move compliance to consulting for you to grow your practice int he future, but the question is how. On the episode of GMAP, Aynsley Damery moves us through the process of moving your accounting practice to a consultative m
On this episode we talk with John Briggs and how he navigated the stubbornness and mental dilemmas of selecting a niche. When John did it, he noticed that his profits exploded. John walks you step-by-step through how you can select your niche and what the experience is like prior to picking a niche and afterwards. In short he works less than 55 hours a week during tax season and he attributes it to having a niche...Oh and by the way his profit has nearly doubled in his business, too. Work less, make more.
Marketing automation is misunderstood and often overlooked because of the potential complexity. Brad Martineau explains that marketing automation actually doesn't necessarily even apply to marketing or automation, but it is a way to bring a process to your business that can have a significant impact to growth with little effort. On this episode, Brad reveals all.
On this "best of" episode, we talk with Ramon Ray about how to get media attention when you're just starting out. He urges us to distinguish what's your story? Do you have something to share? Can you speak in sound-bites? How do you showcase your body of work? He articulates how to catch the attention of the right people. It all starts with showing up. Just show up for your local media and local events and meetings and then you have a foundation to build on.
Imagine your small business having the offerings, the benefits, and the capabilities of a large company, yet still that small business feel. That is what a PEO may be able to do for you! In this episode, we talk with Lindsay Polyak as she explains how PEO's work.
On this episode, we talk with Wayne Schmidt and we discuss how social proof is the most effective way to make your business stand out, no longer word of mouth. Wayne will spell out the steps every business should take to build their social proof.
There is a product out there that maybe you haven't heard of. It's called Debitize! It makes your credit cards act like debit cards, and you win on both fronts. Liran, the CEO and Co-Founder of Debtiize shares how their system works.
We discuss how critical mentoring can be to your accounting practice, both to give and receive. Graeme brings his wealth of knowledge and experience gained from years of leadership in accounting. He explains that it is paramount to your business to be a mentor to your clients; to go beyond just being a compliance or transaction-based accountant. He also discusses how powerful it is to find a mentor who's not ingrained in your industry in order to truly expand your knowledge base.
It's about time you get out there are start speaking! The question is how do you get started, and how do you do a good job at it, and how do you make sales throughout? Marcus Sheridan joins us in episode 144 of GMAP, explaining the secrets to profitable and effective selling from the stage.
This week, Gabrielle Fontaine gives us great advice on how to grow your business using webinars. Welcome to Episode 143 of the Grow My Accounting Practice Podcast!
Mark Koziel, the Executive VP of the IACPA, shares where accounting practices are headed with technology, how you can leverage technology, and addresses specific opportunities with blockchain and artificial intelligence.
Welcome to Episode 141 of Grow My Accounting Practice ft. Mark Wickersham! Today we explore value-based pricing through Mark's 7-step model; you will discover how to make your offering even more valuable, how to use the concept of payment terms to increase your sale point for your items, how to link the price of what you offer to your value, and even the psychology of pricing, AND the importance to do testing with your pricing. Listen in!
We talk with Mike Agugliaro about how your mind needs to change in order for your business to grow. One of the tips Mike shares is to ask yourself if you've been telling yourself lies about your business, and that's what's holding you back. This episode, you'll also discover what happens when you decide to tell yourself the truth.
Our dear friend Jody Padar is releasing her newest book, From Success to Significance: The Radical CPA Guide. In this episode we explore details from the book, including how to productize your practice, the most important way to create revenue streams, and to dictate the premium your accounting practice deserves. Welcome to Episode 139 of the GMAP Podcast!
Global business isn't just an opportunity, it is a fact now for many businesses. In this episode, we explore how to manage global and international transactions, as well as build your (or clients) global presence. Welcome to Episode 138 of the GMAP Podcast!
On this episode of the GMAP podcast we talk with Debra Angilletta. We discuss the sales conversation and restructure it in a way that you are bringing value. The goal here is not to have a sales conversation but a service conversation. Debra walks us through the six steps to having an extraordinary service conversation that will get the client to say yes, or if it's appropriate to actually say no, but no matter what always committing to the next step. That way you are always moving the sale along and bringing results to the clients throughout the entire process. Welcome to Episode 137 of the Grow My Accounting Practice.
Mark Gervase, a strong advocate for growing accounting firms with the strategic use of technology, talks with us about how you can implement technology in your own practice.
The most important determinant of a growing accounting practice is success OR failure. It's the mindset of you (the owner); do you have an empowering mindset or a defeating mindset? The reality is... we have both! It changes over time, but you have the ability to control and influence it to put your self in a mindset that will take you to limits that you have never experienced. On this episode we interview coach and mind-empowering expert, Barry Kaplan, who shares tons of insights on how you can do it. PLUS the GMAP-now Task is the easiest task we've ever given before... but will have a powerful impact!
In Episode 134 of the GMAP Podcast, Amber Dugger shows how you can use the cash flow tool YNAB (You Need a Budget) in to your accounting practice, while implementing Profit First! Amber shows how using YNAB can bring clarity and awareness to your finances.
On this episode we talk with Jason Blumer the founder of Thriveal and the topic is the power of collaborating. In this episode Jason explains why we need to focus on our strengths and focus on finding others who have strengths where we are weak and when you blend those things together it results in the fasted growing organizations and the healthiest businesses. You can get things done easier, faster, and better. You can collaborate, too, when you're a solo practitioner so you don't need to have a business partner necessarily. You can collaborate with others through an outreach plan where you reach out to complimentary competitors and your network. You can even take collaboration to the point where your employees, vendors, and people throughout the organization are all working collectively to leverage each other's strengths to grow faster, better, and healthier than ever before.
Thomas Stamper, a debt-free Profit First Professional, talks with us about breaking away from debt and implementing Profit First in your business.
This week, Dr. Sabrina Starling discusses how you recruit talent when owning a rural business and provides a step by step strategy. You have to find "A Players" (there's usually only 10% of them in your area's population). Sabrina also noted that "A Players" are not looking for jobs because they are already gainfully employed (because they're A Players!). Instead, seek out references to "A Players" and start networking with them. There's one "A Player" in every company and it's YOU (the owner). Always be recruiting throughout the entirety of your business. This segment also includes bonus materials exclusively available to our Profit First Professional Members.