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In this episode of the Grow My Accounting Practice podcast, Matt Shoup joins us to discuss the powerful impact of vulnerability in business and the deeper connections it can foster. Matt opens up about his early years as an entrepreneur and the lengths he went to get his business off the ground, including creative marketing strategies that helped him stand out. He shares a specific story from his book, Painted Baby, illustrating the value of honest storytelling and authenticity in building trust with clients and team members.
Matt also delves into the concept of "hitting ceilings"—moments when growth stalls and it takes a new approach to push through. He emphasizes the importance of investing in people, explaining that pouring time, energy, and resources into relationships is essential for sustainable success. Through his insights, Matt reveals how embracing vulnerability and focusing on people can turn challenges into growth opportunities, driving both business and personal development.
Website:
https://www.mattshoup.com/
Facebook:
https://www.facebook.com/matt.shoup
Instagram:
https://www.instagram.com/matthewshoup/
YouTube:
https://www.youtube.com/user/ShoupConsulting
TikTok:
https://www.tiktok.com/@mattshoup
Corporate Partner:
Cash Flow Mike - www.cashflowmike.com
Make Your Business Permanently Profitable with the PROFIT FIRST APP!
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In this episode of the Grow My Accounting Practice podcast, Stacey Bennett, founder of The SLC Group, discusses the profound impact businesses can have on the world and the unique responsibility of the business owners to drive positive change. She emphasizes the importance of aligning your business with your personal trends. By leaning into authenticity, entrepreneurs can discover revolutionary ideas that genuinely contribute to a better world.
Stacey encourages listeners to embrace failure and the messy process of growth. She believes that every stumble is a valuable lesson, forming the foundation of long-term success. Ultimately, Stacey's focus is not just on achieving business success, but on personal development and making a meaningful impact. By prioritizing these goals, she finds greater satisfaction and ease in her entrepreneurial journey.
Website:
theslcgroup.co
Facebook:
facebook.com/theslcgroup
Corporate Partner:
Universal Accounting - https://universalaccounting.com/
Make Your Business Permanently Profitable with the PROFIT FIRST APP!
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In this insightful episode of the Grow My Accounting Practice podcast, hosts welcome Taheera and Anne Christie, co-founders of T5 Transit LLC, as they explore how the Profit First system can revolutionize the trucking industry. Taheera and Anne share their expertise in the Final Mile industry and discuss common challenges that. transportation businesses face, such as lack of growth, poor financial planning, and the absence of emergency funds.
The episode highlights critical decisions trucking companies must make, such as buying vs. leasing vehicles, and emphasizes the importance of building a strong business foundation. With the Profit First framework, Taheera and Anne show how transportation companies can manage their cash flow, increase profitability, and create a more sustainable future in a competitive market.
Corporate Partner:
Impact Global Solutions - https://www.linkedin.com/company/impactglobalsolutions
Make Your Business Permanently Profitable with the PROFIT FIRST APP!
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Website:
www.DGLBusinessSolutions.com
Corporate Partner:
People Processes - https://peopleprocesses.com/
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In today’s episode of the Grow My Accounting Practice podcast, we are joined by Rhamy Alejeal, owner of People Processes, to explore how HR can supercharge profitability for businesses. Rhamy explains why accountants should pay close attention to their clients' HR strategies and highlights the often-overlooked overlap between accounting and HR functions. By aligning these two areas, accountants can not only provide better financial insights but also help their clients drive growth and efficiency in their workforce management.
Rhamy shares real-world examples of how CFOs have transformed their businesses by integrating People Processes' HR solutions. He explains the significant ROI that companies have seen by focusing on high-impact HR actions, such as investing in employee development, enhancing recruitment practices, and automating routine HR tasks. These changes help businesses reduce costs, improve employee retention, and ultimately, boost profitability.
As the year draws to a close, Rhamy also touches on critical HR compliance updates that accountants should bring to their clients' attention. By staying proactive and informed, accountants can offer valuable advice that not only ensures legal compliance but also strengthens their client relationships and positions them as trusted advisors. Tune in to learn how optimizing HR can be a game changer for your clients’ bottom line!
Website:
https://peopleprocesses.com/
LinkedIn:
https://www.linkedin.com/company/peopleprocesses/
Youtube:
https://www.youtube.com/@peopleprocesses
Corporate Partner:
People Processes - https://peopleprocesses.com/
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In today's episode of the Grow My Accounting Practice podcast, Vivek Shankar joins us to dive deep into a critical yet often misunderstood topic: how accounting firms can build a differentiated brand. Vivek highlights the gap many firms face—they’re constantly told they need to build a brand, but rarely shown how to do it effectively. He emphasizes that brand building isn’t about amassing millions of followers; it's about getting business results. Accounting firms don’t need to be household names to stand out; they just need to build a brand that resonates with their ideal clients.
Vivek takes listeners through the steps of understanding their ideal customer. He explains that knowing your audience is key to crafting a brand message that connects with them. By gaining deep insights into what your target market truly wants and needs, firms can create content and branding that positions them as the go-to experts in their niche. Vivek shares practical tips for busy founders on how to create impactful, standout content without overwhelming their schedules.
The episode also covers strategies for determining which content format works best for different personalities and brands. Whether it's blogs, podcasts, videos, or social media posts, Vivek offers a framework to help founders choose the right path. His approach is all about simplifying content creation, making it easier for accounting firms to build and maintain a unique brand that attracts clients and drives business growth.
Website:
https://www.vivekshankar.net/
LinkedIn:
https://www.linkedin.com/in/vivek-shankar-content/
Corporate Partner:
People Processes - https://peopleprocesses.com/
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In today's episode of the Grow My Accounting Practice podcast, we have the pleasure of hosting Chad T. Jenkins, a lifelong entrepreneur and visionary known for reshaping businesses to deliver remarkable returns. Chad introduces his innovative FILM methodology, which stands for Friction, Identification, Leverage, and Market. He coaches entrepreneurs to embrace the frictions that others avoid, turning these challenges into opportunities for growth and eliminating competition. By leveraging market demands and addressing common complaints, Chad demonstrates how to set unique margins and attract built-in clients.
Chad also discusses the powerful concept from his latest book, "Just Add A Zero," which encourages exponential growth thinking. This methodology, based on the simple act of adding a zero at the beginning or end of a number, has significantly moved the needle of opportunity for Chad and countless other entrepreneurs. He emphasizes that this mindset shift is crucial for achieving substantial business growth and exploring new possibilities.
Another key topic Chad delves into is the importance of collaboration as a business strategy. He defines collaboration as the unique value creation resulting from the natural attraction of authentically expressed people, places, and things. By focusing on authentic expressions and leveraging existing resources, entrepreneurs can overcome obstacles and unlock growth opportunities. Chad's upcoming book, "Nothing New Without a Who," further explores this theme, emphasizing the need for collaboration to achieve exponential outcomes. He shares how this approach has fueled growth for him and other entrepreneurs, highlighting the value of working together to navigate challenges and seize opportunities.
Website:
https://seedspark.com/
Facebook:
https://www.facebook.com/SeedSpark/
YouTube:
https://www.youtube.com/channel/UCaSD-HmywcGJP4VaDa828dQ
LinkedIn:
https://www.linkedin.com/in/chadtjenkins/
https://www.linkedin.com/company/seedspark/
Instagram:
https://www.instagram.com/seedsparkclt/
Corporate Partner:
Tripp Crosby, Very Very Video - www.veryveryvideo.com
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In today's episode of the Grow My Accounting Practice podcast, we welcome Scott Whitaker, Founder of Membership Multipliers, to discuss the art of transforming clients into members for enhanced business retention and growth. Scott brings his expertise in helping coaches and membership businesses scale their offerings, generating substantial recurring revenue each month. He resides in Charleston, SC with his wife, Kelly, and has authored several books on the topic, guiding thought leaders in creating and selling high-ticket memberships.
Scott delves into the critical differences between a subscription and a membership, highlighting the unique value that a membership model brings to business retention. He shares the two essential keys to increasing retention, emphasizing that there is a clear distinction between "retention" and "renewal." Listeners will gain insights into Scott's simple three-step system for onboarding new clients, ensuring a smooth transition and long-term engagement.
Additionally, Scott reveals his strategies for attracting more L.E.A.D.S. and acquiring more clients. His practical advice and industry knowledge provide valuable takeaways for businesses looking to boost their membership programs and secure ongoing growth. Don't miss this episode filled with actionable tips and expert insights from Scott Whitaker on transforming your client relationships into lasting memberships.
Website
Corporate Partner
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